http://advertising.aztrx.net Resources and articles about advertising Sun, 02 Dec 2007 21:46:48 +0000 http://backend.userland.com/rss092 en A Right Media Mix Can Make the Difference By: Jennie Williams, Mon Nov 19th, 2007 Branding is no longer simply about visual appeal (or the cherry in the apple pie example, as given in my earlier article). Unfortunately, many graphic design firms who position themselves as advertising agencies believe that branding your ... http://advertising.aztrx.net/15/finding-the-right-media-mix/ Creating Graphic Images That Sell By: Michael Homan, Sun Jul 22nd, 2007 What separates a regular, plain Jane graphic image, from a sale grabbing image? Has any one managed to answer this question, even asking the question in the first place? Or is designing a graphic image just a process of artistic ... http://advertising.aztrx.net/14/advertising-ideas/ 4 Reasons to choose promotional pens as a marketing tool By: Anna Hodgson, Mon Jul 16th, 2007 We all use pens everyday for various purposes. This shows that using promotional pens for marketing and advertising campaigns is the best deal. Customised promotional pens can serve your business as an invaluable marketing tool. ... http://advertising.aztrx.net/13/marketing/ Questions about Google Adwords By: Eric Straton, Mon Apr 23rd, 2007 If you are a savvy Internet marketer then you know the immense power of Google AdWords. Google AdWords can drive a significant amount of traffic to your website which leads to sales. More sales mean more money in your pocket. Since ... http://advertising.aztrx.net/12/google-adwords/ Great Tips For Choosing Effective Web Advertising By: Eric Savanda, Mon Apr 23rd, 2007 This article emphasizes the fact that traditional ways of web promotion are fading. We are uncounsciously told by ourselves NOT to pay attention to banners. Pay per Click can have results if you know the right keywords and ... http://advertising.aztrx.net/11/effective-web-advertising/ Got a great website in a highly competitive market? PPC can work for you, but at what cost? Many keyword markets are so saturated with advertisers it can be difficult to see a positive return on investment. Why not let all those bidders pay what they will and think outside ... http://advertising.aztrx.net/10/offline-adverising-works/ Demand and Supply and Marketing (Mon Jun 19th, 2006, by Darrin F. Coe, MA) Supply and Demand and Marketing Darrin F. Coe, MA 11/30/04 According to Dough McCormick, Chariman and CEO of iVillage, Inc, “Technologists focus on supply but they don’t understand advertising is focused on demand. Online Marketing (Tue Nov 22nd, 2005, by ... http://advertising.aztrx.net/9/marketing-articles/ What Killed the Banner Ad? (Thu May 11th, 2006, by Lauri Harpf) If you ask the Internet marketers of today, many if not most of them will tell you that banner advertising is dead. They say that it's expensive, the click-through rates are low and that unless you know exactly what you're ... http://advertising.aztrx.net/8/banner-advertising/ How To Write Your Own Order Pulling E-zine Ads (Thu Jan 19th, 2006, by Ken Hill) One of the most effective ways to advertise your business online is to place your ad in e-zines. A well written ad run over and over in a responsive e-zine can successfully achieve more profit for ... http://advertising.aztrx.net/7/advertising-articles/ Increase search engine ranking by building content and links to content from related topic relevant webpages. Growing content and inbound links over time increases rankings. List your website with directories Use Pay Per Click Advertising Set up link exchanges Pay for banner or text links Top 15 Ways to Promote Your Website http://advertising.aztrx.net/4/top-5-ways-to-promote-your-website/